• 40. '' AMCs are also using banks and Non-Banking Financial Companies (NBFC) as distribution channels .'' In this context, explain the various distribution channels.

    Ans: There are a variety of distribution channels that exits and are still expanding ; based on this the distribution channels can be divided into -

    a. Direct marketing

    b. Selling through intermediaries

    c. Joint calls

    d. Distribution companies

    e. Banks

    f. Post offices.